The Way to Paradise?
In the meager section of this week’s Miami Herald real estate section, there is a multi-color, mini magazine pull-out called: Paradise Way.
It is “sponsored by “Homestead’s Premier Builders: Caribe Homes, Lennar Homes, Lowell Homes, and United Homes.” All are suffering through the worst crash in housing markets in a century-although you won’t read that comparison, yet, in the mainstream press. Lennar, one of the nation’s largest publicly-traded home builders, is based in Miami. The private owners of Caribe Homes are executive board members of the Latin Builders Association, the industry group that dominates South Florida through informally bundled campaign contributions.
Standing at the top of the Florida Keys, the city of Homestead is a mess of a small rural town converted by greed into yet another sprawl-ridden bonanza for production home builders now fallen on hard times. It is where the building boom came to a screeching halt in Miami Dade, Florida’s largest of most politically influential county.
As advertised in The Miami Herald, Paradise Way represents the aspects of disaster capitalism that can’t be papered over.
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